Is there a cooler dealership name? Becker was the local Subaru dealer in the Allentown area until they were bought in 2013. Based on the Subaru logo and font I’d likely place this from around the ‘70s, possibly early. I can’t imagine there are too many of these around.
Becker later dropped the “Wagonmaster” from the signage and stickers, but the full name remained on their paperwork until the end.
Advertisement
Bonus picture: vintage license plates of the Lehigh Valley...
